Head, Marketing/Business Development
Mr. Fredrick Ifeanyi Offor is a seasoned and professional Marketing and Brand Management Expert. He has an MBA in Marketing from the University of Maiduguri in 1995 and an MPA (Human Resources Management/ Public Administration) from the same University in 1992. He graduated from the University of Nigeria, Nsukka (B.ED, History/ Education) in 1988.
Mr. Ifeanyi Offor started his working career in 1989 when he was employed by Champion Newspapers Ltd as a Circulation Assistant in 1989 and posted to Maiduguri and rose to the level of an Assistant Manager. He joined Precious Palm Royal Hotel, Benin City in 1999 as a Marketing Manager where within a short time transformed the Hotel as one of the best hotels in Benin City. In 2000, he joined Chisco Group as the Personal Assistant to the Group Chairman and later combined the position with the Acting Head, Human Resources/ Administration. As Personal Assistant to the Chairman, he initiated innovation and strategies that made the Company one of the leading brands in the Transport and Logistics of the Nigerian economy. As Acting Head, HR/ Administration, he pioneered the recruitment of quality manpower that has transformed the Organization to a Conglomerate. He equally initiated ideas that created Strategic Business Units for the Organization like the CTN Express Ltd, the key transporters scheme with Nigerian Breweries Plc and the Hospitality and Real Estate Sectors. He joined West African Distributors Ltd, a leading FMCG in 2006 as Head, Marketing/ Operations where he pioneered a nationwide Distribution network that expanded the scope and business of the Company and increased its fortunes within two years. He has equally worked with Beulah Group, one of the leading Medical Laboratories in Lagos in 2011 as Head, Marketing/ Business Development.
Mr. Ifeanyi Offor is a member of the following Professional Organizations: Nigerian Institute of Management (Chartered); Chartered Institute of Personnel Management, Nigerian Marketing Association and the Chartered Institute of Administration. He has attended several trainings in Marketing, Sales, Brand Management and Human Resources Management. Mr. Offor believes that the success or failure of any Organization lies in the quality of its manpower and that quality manpower is key to the transformation of an Organization.